Oskar Morgenstern (January 24, 1902 – July 26, 1977) was a German-born economist. In collaboration with mathematician John von Neumann, he founded the mathematical field of game theory as applied to the social sciences and strategic decision-making (see von Neumann–Morgenstern utility theorem).

Companies he served as founder/co-founder of included Market Research Corporation of America, Mathematica and Mathematica Policy Research.

https://en.wikipedia.org/wiki/Oskar_Morgenstern